All ad formats across our brands…
File formats:
GIF, JPG, PNG, HTML5
All images should be optimised for the smallest possible file size.
HTML and Javascript should be minified. No output to console.log
Serving:
1st Party – Ad and click-through URL
3rd Party – we use Google Ad Manager (GAM), so if you use Google Campaign Manager please supply InRed tags, otherwise script or iframe tags are fine. Some units can only be locally served, tracking via 1×1 pixel.
Video specs:
Video and Audio must be user initiated (onclick or onmouseover).
Must include function to pause/mute.
Expandable:
On request. Please get in touch. Expandable only onclick.
Must include ability to contract back to initial size.
Should you have any queries, do not hesitate to contact our Operations team: ads@situationpublishing.com